Patients vs. payers: who's driving digital mental health adoption in the UK?
Patients are the largest end‑user segment — they're the ones downloading apps and booking teletherapy sessions. But payers (the NHS, insurance companies) are the fastest‑growing. The UK digital mental health market research study shows that payer adoption is growing at over 19% CAGR, because they've realised that untreated mental illness costs them more in medical claims and...
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