Retail Pharmacy Market Blog 4: Chronic Disease Patients Drive Demand, But Wellness-Oriented Consumers Are the Fastest-Growing Segment
Chronic disease patients represent the largest target customer segment in the retail pharmacy market, accounting for 46% of the market share. This segment includes patients with diabetes (34 million Americans), hypertension (108 million), hyperlipidemia (94 million), heart disease, asthma, COPD, depression, and arthritis. These patients require ongoing medication management, regular...
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